The Interactive Advertising Bureau (IAB) is the association of companies in the interactive advertising in major markets around the world.
IAB Mexico began operations in February 2005, on the initiative of the major portals, who identified the need for a neutral organization dedicated to promoting and regulating advertising by interactive media.
Until July 2010, we have over 120 members, a number that is constantly growing. They work together to develop actions that encourage brands harness the power of online marketing. |
