National Sports Forum (NSF) 2026 National Sports Forum (NSF) 2026 284 days
30th annual National Sports Forum
2/22/2026 - 2/24/2026
Venue: Union Station Hotel, St Louis MO, United States
Please note ! All dates are subject to changes.
The SBJ National Sports Forum was conceived in 1996 with the innovative idea of applying the 'league meeting model' to a broad gathering of industry professionals. The goal was to dismantle the silos between the NFL, NBA, and NHL, fostering the exchange of ideas and the cultivation of lifelong relationships.

Since its inception, the Forum has evolved into one of the largest annual gatherings of sports business professionals, encompassing a diverse array of teams, leagues, agencies, and brands. SBJ NSF is led by a Steering Committee of more than 20 industry professionals who guide the programming to ensure it is relevant and compelling.

In 2026, the Forum will celebrate its 30th anniversary and its first year as part of Sports Business Journal. More than 1,000 sports professionals responsible for ticket sales and service; sponsorship sales and activation; marketing; fan engagement; business development; and diversity and inclusion will gather in St. Louis for a three-day immersive, hands-on experience that will include more than 30 breakout sessions, 10 workshops and four main stage sessions.

Website: https://sports-forum.com/
Venues
St. Louis Union Station
1820 Market Street St. Louis, MO 63103, St Louis MO
United States
Tel: +1-(314)-923-3900
https://www.stlouisunionstation.com/
Organizer: The National Sports Forum


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